From Golden Hearts Bingo, please have a safe, happy, healthy and Merry Christmas. I love this article featuring 6 great Christmas charities for kids:… Will Gardenswartz Media, Marketing, Product & Strategy 3y - Report this post From Golden Hearts Bingo, please have a safe, happy, healthy and Merry Christmas. I love this article featuring 6 great Christmas charities for kids: https://lnkd.in/g_adAXK To date, our players have supported over 1,200 local and national charities. That’s the true spirit of Christmas. Play on: https://bit.ly/PlayGHB#charity#bingo

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• Report this post Recently helped Ecrebo flesh out their Clickable Paper Receipt™ (CPR) solution. Clickable paper sounds like something from Harry Potter. 🧙🏽 Truth be told, when it comes to helping retailers acquire and activate loyalty app users CPR is downright magical. 🪄✨ CPR instantly turns retailers’ humble paper receipts into powerful digital marketing by adding personalized QR codes. In fact, there’s no more cost-effective way for retailers to drive more digital engagement. And, more digital engagement means more retail media to sell. Ka-ching! 💰 Told you. EcreboCPR is pure magic. 🪄✨ Check it out for yourself. https://ecrebocpr.com/#Ecrebo#ReceiptMarketing#RetailMedia#EcreboCPR

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• Report this post Barney Deals. LOL. Another fun, spot on #ScarTissue post from Paul Schaut. A good BD talent is worth her/his/their weight in gold. And, I agree…the best exits I’ve seen are to companies you already work with. Ugh, now I’m humming the Barney anthem… Paul Schaut Chair - TIGER 21 Boston 1y Remember Barney? You know, the early 2000’s purple dinosaur hugely popular with kids – and annoying to parents. As you may recall, Barney ended every show with a treacle song set to the tune of Knick Knack Paddy Whack, “I love you, you love me…” I’m not scarred by Barney, but I am scarred by the myriad Business Development deals I’ve seen – and still see – that lack substance. Years ago, I started calling these empty declarations of mutual love Barney Deals. Why does it bug me? Because it sells the importance of Biz Dev short. Way short. There’s an old saying: “Great businesses are bought, not sold.” I agree with that, but I’m adding a twist. By far, the best exits I’ve been a part of have been to companies we were already doing business with. (I can’t find stats on it ­­­– maybe some of you can – but I’d bet most successful acquisitions follow this pattern.) In other words, smart, strategic Biz Dev paves the way for Corp Dev. I call this BD2CD. In 2019, while serving as a board member of Aginity, an enterprise analytics start-up, I was tapped to be interim CEO. Among other things, my job was to position the company for sale. Appreciating the importance of BD2CD, I knew a good exit would depend on how well Aginity was interacting with its many natural allies in the white-hot Big Data space. Unfortunately, our prior BD efforts were minimal, so the team and I dug in. We developed good early engagements with IBM, Amazon, Snowflake and Databricks. But, the cash clock was ticking. Because good Biz Dev takes serious time and effort, we weren’t able to leverage these nascent relationships to enhance our exit. Scar tissue lesson learned: a commitment to Biz Dev gives you something to walk down the hall to Corp Dev for a better exit. As CEO of Modiv Media, an early entrant in the checkout-free shopping space, my team and I pursued Biz Dev from the get-go. We talked to – and tested with – just about every major CPG marketing services company as well as with other strategics. In 2012, we successfully exited to Catalina Marketing. The fact that we worked with a number of strategics made all the difference. A BD2CD win! Biz Dev is too often treated as a 2nd class citizen. (Barney Deals don’t help its unserious reputation.) But a good CEO – one who’s always selling, one who’s always raising money – knows that a real Biz Dev effort can pay huge dividends. Put the right athlete in a Biz Dev role – with enough time to cook – and your Corp Dev opportunities multiply. This holds true whether your aim is to be acquired or make acquisitions. During my time as CEO of Engage, we bought 10 companies in 2½ years. In each of these acquisitions, business units for both companies were deep in partnering discussions and/or relationships. This not only helped both parties see the value of coming together, but also helped smooth post-acquisition integration. Is this your experience? I’d love to hear about your scars in the world of Biz Dev/Corp Dev. #ScarTissue

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• Report this post No doubt. Cash is King. More #ScarTissue wisdom from Paul Schaut. Sound down market advice…don’t stop raising money and deep cuts may be needed to survive. A difficult King indeed! Paul Schaut Chair - TIGER 21 Boston 1y Cash is King. In good times and bad, nothing has contributed to my business scar tissue more than cash related issues. But what does “Cash is King” mean? Sure, you can’t run – let alone grow – a business without cash. While that makes cash kingly, it doesn’t capture what it means to be King. I’ve learned – the Scar Tissue way – that King means bending the knee. It means that when capital is within reach, you find a way to close it. It means that when cash is running out, you take extreme measures to conserve it. Needless to say, entrepreneurs – a breed known for healthy egos and resistance to authority – have a hard time bending the knee. On board after board I’ve watched entrepreneurs gnash their teeth over “the best fund raise.” Is the timing right? Are the terms favorable? Is there too much dilution? These are all legitimate concerns. But, I often find myself wishing entrepreneurs were as focused on value creation as they are on their own dilution. Ditto for their worries on “market timing.” The time to raise money is before you need it…and when it’s available. As a board member, I tell my companies to never stop raising money. Cash is King is hardly limited to start-ups. As the CEO of Engage, a Web 1.0 ad unicorn, I had a chance to do a $750M secondary public offering right, as it turned out, when the Internet bubble was about to burst. We were papering the secondary as the market began to fizzle. We convinced ourselves it was a blip. So, we decided to, “Wait until the market goes back up.” Famous last words. Adding to the pain, two big competitors didn’t wait. They put cash in the bank. Let’s just say that left a permanent mark. Pilots say that a good landing is any landing you walk away from. The same is true for fund raising. If you put money in the bank – and have a chance for growth – it was a good raise. What about now when the capital markets are awful. First, don’t stop raising money. Second, if you’re running low, don’t fall prey to the myth of cutting fat, but not the flesh and bone. As the CEO of an early 2000’s start-up, Performworks (a precursor to SuccessFactors and other OKRs), we were set to close a $10M round when we lost the support of our lead investor. Recognizing that we desperately needed to buy time, I cut fat, but resisted cutting more. I had a well-scarred investor who adamantly encouraged me to lop-off limbs. Younger Paul didn’t listen. Luckily – and I mean luckily – we executed an okay sale in a nick of time. But, in hindsight, my investor was right. Cutting more would’ve provided a longer runway to raise money or orchestrate a better exit…and it would’ve been far less stressful. Look, I hate bending the knee. I’m not telling anyone to accept rapacious terms for capital. But, our number one job as entrepreneurs and business leaders is to create value. You can’t do it without cash. That means learning to appease a difficult King. I’d love to hear your thoughts/experiences. #ScarTissue#CashIsKing

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• Report this post Fun post by Paul Schaut, a great operator and gifted. communicator. I’ve always enjoyed working with him. No doubt, old guys (like me, gulp) have valuable “Scar Tissue” to share. #ScarTissuehttps://lnkd.in/gk3v8-Cz Paul Schaut Chair - TIGER 21 Boston 1y Edited Both pictures are of me. One at 23, one at 63. Would my 23-year-old self listen to my 63-year-old self? How about my 38-year-old self? Would he listen? As an Independent Board Director, it’s a question I grapple with all the time. I recall Warren Buffet saying something like, “What we learn from history is that no one learns from history.” It’s a pretty grim view. Unfortunately, things like the SBF debacle remind us that it’s often true. Still, I can’t go there. Honestly, what’s the point of having 40+ years’ worth of business experience if I can’t help others learn from it? At age 38, I had my first of eight tours as a CEO. Now, at 63, I’ve got a ton of wisdom to impart to younger executives. The challenge, of course, is getting them to listen. Today, well into my 30th gig as an Independent Board Director, I can tell you that – if you follow two rules of thumb – it is absolutely possible to help others learn from the success you’ve enjoyed, the mistakes you’ve made (I like to call those “Scar Tissue”) as well as from the many successes and failures you’ve witnessed over the years. First and foremost, it’s my concept of Scar Tissue. If you tell someone you have advice to impart, you’re certain not to be heard. But, if you tell someone an entertaining story of how you royally messed something up – and how it caused you a bunch of pain – they’re far more likely to listen. (If you’re a parent, you know well that ordering your kid not to do something is folly, but telling your kid that you did something stupid – and, boy-oh-boy, did you ever pay for it ­– earns a far more receptive ear.) Of course, you want to talk about your successes too! But, in my experience, the right to talk about your wins is earned by telling humbling stories of your loses. Second is the Golden Rule – the business version, not the biblical version – that says, “Those with the gold make the rules!” As an Independent Board Director, approved by the money, the stage is nicely set for me to tell my stories, integrate with the team, and become an appreciated catalyst for change. To me, it’s a much better platform than consulting. Sure, consultants are paid, but it’s just not the same magical seal-of-approval as being added to the Board. Of note, I’ve seldom, if ever, seen the Golden Rule alone ensure that valuable lesson are learned. I’m 100% convinced that telling stories of painful business experiences – of personally suffered mental scars – unlocks my ability to become an effective, trusted business partner. Stay-tuned. Over the weeks, months and maybe years to come I look forward to sharing some of my best Scar Tissue stories with you. Mistakes I’ve made. Mistakes I’ve seen others make. And, I hope you’ll share yours too. It’s the best way for all of us to learn from history. Follow me here. #ScarTissue

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• Report this post Here’s your chance to be an armchair brand manager. Click the link for ten randomly selected, recently launched package redesigns. (Be a bit patient as the designs are pulled from Designalytic’s proprietary, syndicated design database.) Would you have authorized the redesigns? One things for sure: brands using Designalytics can confidently make package redesign decisions that deliver increased sales. We de-risk design! https://lnkd.in/gMms_3Vn#packagedesign#brandmanagement

Driving growth by design

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• Report this post Major league, cost-effective, super-tasty cocktails on draft by Craft Standard. Super proud to be associated with Craft Standard’s winning team. Bet there’s even more ballparks on the map next year! #mlb #cocktails Craft Standard Draft Cocktails 1,575 followers 1y As we wrap up our first season supporting MLB Stadiums across the country, we want to take a moment to say thank you to everyone involved! With labor shortages continuing to grow, we aimed to provide an easy solution for concessionaires to serve more cocktails. By the pull of a tap, our partners served roughly 270,000 cocktails to fans in 12 MLB stadiums throughout the season. Big shoutout to Delaware North for all the support! #thankyou#beverageindustry#beveragesolutions#laborshortage#batchcocktails

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• Report this post Package design drives sales growth. It’s as much a part of the media mix as TV, print, digital, OOH, in-store promotions, etc. And – for the first time ever – the impact of new package designs can be flawlessly predicted and precisely measured. So proud to be part of this company! #wowhttps://lnkd.in/g_3JaxDa

10 Redesign Tweaks That Turbo-Charged Design Performance

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• Report this post 1,000 tasty cocktails made in 15 minutes?!? Yep. That’s Craft Standard. 🍸 #clink#cocktailsondrafthttps://lnkd.in/gHeagDTJ Craft Standard Draft Cocktails 1,575 followers 1y Gearing up for the Troon cup with Tito’s Handmade Vodka! One of our founders, Don Ray, batched over 1,000 cocktails in under 15min! Craft Standard ultra-premium cocktail mixes in a keg, give bars the ability to serve quality cocktails at scale. Just add 6-9L of spirits for 163 delicious cocktails on tap. #cocktailsontap#moscowmule#mojito#margarita#cocktails#vodka#Draftcocktails#founders#quality

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• Report this post Great to see Craft Standard at an NFL venue! Cocktails served on tap – using the same equipment used to serve beer on tap – makes a ton of sense for restaurants and bars, but is absolutely brilliant when it comes to serving loads of tasty cocktails in a short amount of time. And, the Colts won! #craftstandard#ftw#cocktails#nfl Craft Standard Draft Cocktails 1,575 followers 1y Lucas Oil Stadium is pouring! We partnered with Diageo and Crown Royal at the Touchdown Tavern bar for a Whiskey Smash and a Whiskey Sour on tap. Each keg provides 150 quality cocktails directly from the tap. Cocktail Builds Whiskey Smash: our Craft Standard Mojito Keg with 9L of Crown Royal Canadian Whiskey Whiskey Sour: our Craft Standard Margarita Sour Keg with 9L of Crown Royal Canadian Whiskey

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• Report this post Vingt-et-un (21) is the original, French name for Blackjack, America’s favorite table game. Some say our soldiers brought Blackjack back to the States after WWI, others say it made its way to America in the late 1890’s after French Canadians introduced it to American miners seeking their fortunes in the Klondike (Yukon Territories) Gold Rush. Either way, America fell in love. After slots, Blackjack is the most widely played casino game in the U.S. 🇺🇸 ❤️ 🇺🇸 Now you can play Blackjack on the ONLY site that pays REAL cash prizes and supports your favorite charity.💰YOU keep the cash prizes! Our players are winning more than $50,000 a day. 💥 Try your luck! => https://bit.ly/GHG_21#blackjack#charityfundraising ======== No purchase necessary to participate or win. Complete Universal Platform Rules at goldenheartsgames.com

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